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Company Of One: Why Staying Small Is the Next Big Thing for Business
Startups
Bootstrapping
Author:Paul Jarvis
2019
274 pages
The case for staying small and profitable. Paul Jarvis challenges growth-at-all-costs culture and shows how to build sustainable businesses.
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Why Read This Book
Perfect antidote to the VC-backed growth-at-all-costs mentality. Jarvis shows how to build a profitable, sustainable business that serves you instead of investors. In the AI age where one person can build what used to take teams, this philosophy is more relevant than ever. Essential for indie hackers and anyone questioning if massive scale is really the goal.
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Available for purchase or at your local library